The links between stationery and craft are always strong, simply because so many crafting activities use mediums and materials that are in the core to the stationery sector. This year is no exception with calligraphy, journalling and colouring all being very popular with creatives both in the UK and abroad.
With the economic outlook somewhat curious for UK retail and a selection of high street mainstays falling by the wayside, there is one thing that hasn’t changed in British shopping landscape - brands of all sizes are all still competing for consumers attention, and those same retailers are always on the hunt for the “next big thing!”
From gift trends and Dr Who icons in Birmingham, to the sheep drive in London - last week was non-stop!
On 27th September, the Giftware Association hosted a trends seminar day - with key speakers Marrianne Shillingford from Dulux sharing the global colour trends report (ahead of its official launch) and David Cartwright, from Birmingham's top social media agency, discussing digital trends and what’s happening in the world of social media right now.
Whilst in Birmingham at the seminar (held at the Giftware Association’s Federation House), I also called into the BBC studios to record a live interview with Peter White for the Radio 4 You & Yours Programme - more on this in a future blog! There are some great Dr Who icons on display at the studios, and I couldn’t resist a picture with the Tardis and a Dalek!
And then on Sunday 30th September, I headed to London for the annual Sheep Drive, representing the Stationers’ Company ! I, along with other Freemen of the City (including Alan Titchmarsh) gathered together to exercise our right to drive our sheep across London Bridge. We did this for charity rather than agricultural purposes, but this event is a great platform for communicating agricultural issues!
Organised by the Worshipful Company of Woolmen the event raises thousands of pounds for the Lord Mayor's Appeal whilst also providing an opportunity for Londoners and visitors to learn about the City's historic traditions.
To find out more about this fantastic event, visit: sheepdrive.london
I’m passionate about what I do, and enjoy the variety of work I have the opportunity to experience every single week - but last week was especially fun, and extremely busy!