Pictures from Indonesia showing ‘solid rafts’ of plastic bags and bottles in local rivers, talk of the 965,000 square miles of plastic in a region of the South Pacific created by circular currents and Blue Planet 2 showing images of delicate seahorses holding cotton buds in their tails have all raised the profile of our use of and disposal of plastics in recent months… But as consumers, are we ready to change what, and the way we buy, and take responsibility for disposing of it?
I expect most of you reading this headline would say ‘NO WAY’ - who would be daft enough to do something like that this in the current economic climate? Well the truthful answer is ‘plenty of people’. Both small independents and larger multiples. But why are they doing this when so many outlets are closing; what do they know that we don’t?
Why doesn't every supplier or manufacturer enter at least one eligible product for an industry award... every year? With the many, many category options across the various industry awards, nearly every supplier or manufacturer has an eligible product - which means any buyer or retailer can stock award-winning product! It's time to embrace the fact that wherever you are in the supply chain you can use this year’s industry awards to your advantage. Here's how:
The great thing about weddings and anniversaries is that they drive a whole tranche of linked events that are card giving occasions. As retailers we need to consider whether these present an opportunity for us in terms of the products we offer. Once Easter is over it could be a strong product focus for you if you believe it is relevant to your customers and there would be enough demand to justify the space and stock investment needed. And if you decide to go for weddings ‘big time’ - here are my top tips for making your wedding range profitable…
Earlier this week, I had the pleasure of being invited to speak to Small Man Media about the season's tradeshows and how to prepare for them with my top tips: '3 Musts' and '1 big Must-Not!'...
I was also asked some really insightful questions about trends in the industry... For the answers to all these questions and many more - check out the full Small Man Media article >
If you've been to any of the season's Trade Fairs, you'll no doubt be excited by the prospect of the new stock you've sourced. But clearing old stock is just as important an activity - and can present a great opportunity to excite your customers and generate sales. Depending on the products you sell and who your customers are, your SALE strategy will vary.